Vodafone Animated Ads and Social Media
Vodafone was looking to expand brand awareness in the U.S. market through a multimillion-dollar B2B campaign. I designed and developed animated ads for social media and programmatic advertising, along with a landing page to support the campaign. Building on Vodafone’s existing brand guidelines, I elevated established visual elements through motion and storytelling, exploring new ways to bring the brand to life while maintaining a consistent identity across digital touchpoints. The creative reinforced Vodafone’s mission to connect people and empower a better future.
Featured Project
Junior Achievement Finance Park Environmental Graphics, Wall Wraps & Animation Sequences
Junior Achievement Tampa Bay was looking to open The JA Finance Park, presented by SunTrust, an immersive learning environment that helps middle school students build financial literacy and explore career opportunities. I designed environmental graphics and digital displays for the Hall of Fame Hallway, including wall wraps, signage, and animated screens highlighting sponsors, donors, community achievers, and scholarship recipients. Inside the Career Center, inspirational imagery and quotes helped create an engaging space focused on students’ futures.
The design brought the experience together visually, celebrated the community behind the program, and gave sponsors meaningful visibility throughout the facility. JA Finance Park continues to make a measurable impact, with 13,149 students reported as impacted during the 2024–2025 school year. The project demonstrates how environmental design and motion graphics can transform a physical space into a branded, engaging educational experience.
Featured Project
Security Advisor Branding, Event Marketing, Informational Sheets, Social Media & Paid Advertising
SecurityAdvisor integrates with leading cybersecurity platforms, including CrowdStrike, Zscaler, Okta, and Netskope, to identify risky user behavior and deliver targeted security education in real time.
I developed the visual look and feel for SecurityAdvisor’s marketing materials, establishing a cohesive brand presence across one-sheets, trade show banners, web ads, and social media headers. By extending the visual identity across print and digital channels, I created a consistent, recognizable brand experience that communicated the company’s value proposition, strengthened its professional presence, and supported sales, marketing, and business development efforts.
The cohesive visual identity helped position SecurityAdvisor as a polished, professional brand across its marketing and sales channels during a period of growth. The company was later acquired by KnowBe4, expanding its capabilities in security awareness training and the fight against social engineering attacks.
Featured Project
Monster Jam FastTrack and Replay Logo and Keyart
Monster Jam was expanding its digital content with two new channels, Monster Jam FastTrack and Monster Jam Replay, featuring reviews and coverage of stadium and arena events. The challenge was to create identities that would stand out among the crowded rows of media channel thumbnails on streaming platforms while capturing the high-energy personality of Monster Jam.
I began by researching competing sports and entertainment content to identify opportunities for the new channels to grab attention. A key part of the process was exploring logo concepts that worked independently while creating a cohesive visual system when paired together. The FastTrack logo used expressive typography and symbolic visual cues to communicate speed and forward momentum, while the Replay logo incorporated visual effects inspired by rewinding footage. These contrasting concepts gave each channel a distinct identity while connecting them through a shared sense of motion and excitement. I carried the visual direction into the key art, using high-impact imagery and energetic compositions to capture the larger-than-life spectacle of Monster Jam events and create a recognizable presence across its expanding digital content.
