GET A BALANCED DESIGN & BRAND VISION ACROSS PRINT & WEB DESIGN SOLUTIONS
Partner, Signify Studio, Inc.
- Helped companies multiply the leads by using conversion techniques, SEO, custom HTML email campaigns for multiple clients using solid design and content development.
- Discovered and solved actual problems by identifying the competition and opportunities to capitalize on by building customer profiles and targeted strategies.
Visual Design Manager, Marketopia
- Developed workflow strategy, production schedule, design and development of client and partner campaigns, as well as website builds and lead generation tools.
- Mentored and taught team members to expand technical skills and design thinking, which helped elevate the quality of work as well as turn-around time.
- Served as webmaster by keeping all client websites operational, ahead of trend, up to date on SEO and free from malware.
Art Director, Bankers Financial Corporation
- Helped generate millions of dollars in new revenue by developing a regional Addy award-winning direct mail campaign to generate new flood policy leads.
- Designed and developed a new responsive Intranet portal by meeting with internal departments and discovering specific needs and creating a functional solution.
Lead Graphic Designer, Tampa Bay Buccaneers
- Developed campaign strategies, new media solutions, sales materials, animations, branding and logo work to boost season ticket sales and event participation.
- Mentored designers by teaching design principles, strategy and skills to boost quality.
Graphic Designer, Atlanta Falcons
- Directed photo shoots, approved press-checks, and verified quality of materials.
- Conceptualized and executed award-winning media guide and ticket piece, which promoted excellence and established trust. Additionally, promoted future innovation.