Bankers Grand Prix Getaway
Leveraging Salesforce, a contest was created to encourage insurance agents to sell more policies by creating a contest. The top selling agents were invited to the Grand Prix Getaway in St. Petersburg, FL. They got to meet a professional driver as well as an owner of a winery in Napa.
I was approached to do an identity as well as a full collateral set and materials for the event invitation, promotional materials, email designs and give-away items. We won a gold Addy award for this campaign.